About Us

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LOCAL FOCUS

Founded in 2019 as Broomfield’s first bicycle advocacy group, Safer Streets Better Broomfield expanded its mission to all transportation and transportation-adjacent topics such as our city’s built environment, land use, housing, municipal fiscal health, and sustainability.

We celebrate what we have today in Broomfield: the high quality of life buoyed by amenities such as open space, multi-use paths, and locally owned businesses. And we push for more of them, so that for future generations, Broomfield will continue to be a place worth caring about.

We are both a service organization and an advocacy organization. We serve the local Broomfield community via events throughout the year (check out our event calendar). We support people who use low-impact transportation like walking, biking, public transit, scootering, skating, and using a wheelchair or walker. Everyone deserves to have a safe, comfortable, and convenient trip to their destination and back and they should never feel like they are risking their life, or sacrificing their schedule, to use low-impact transportation. 

Additionally through advocacy we provide feedback to our local and state decision-makers to help shape the future state of our combined city and county. Specifically, we advocate for:
  • Safer, quieter streets and safer routes to local schools
  • A healthy population that benefits from regular active transportation
  • Cleaner air quality through reduced gasoline and diesel consumption 
  • Biking infrastructure such as protected bike lanes and bike parking
  • Reliable, frequent public transportation
  • Allowing destinations to be closer together, thereby reducing sprawl
  • More housing and more responsible growth

Our Values